Today we’d like to introduce you to Krista Goryl & Leslie Kelly.
Hi Krista & Leslie, so excited to have you with us today. What can you tell us about your story?
We’re sisters, working moms, finance professionals, and proud San Diego locals. We’ve always been the kind of sisters who swap ideas, solve problems together, and share anything that makes life a little easier.
While we’re very alike in many ways—we both love efficiency, organization, and making the most of our time—we each bring our own strengths. One of us naturally gravitates toward strategy and systems, while the other loves connecting with people and building community. Together, it’s been the perfect combination.
The idea for Secrets of Superwomen came from conversations we were already having every day. We’d constantly text each other tips we learned from friends, coworkers, neighbors, and other moms. Eventually we realized these weren’t just helpful ideas—they were the kinds of “I wish I’d known that sooner!” tips every woman could benefit from.
So we created Secrets of Superwomen: a place where women can share practical, real-life advice that helps save time, reduce stress, and create more room for what matters most.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Like most working moms, we’ve learned to fit our passion project into the margins of our day. Between full-time careers, family life, and everything else, there have been plenty of early mornings and late nights.
One lesson we’ve learned is that building a meaningful community takes time. Instead of chasing trends, we’ve stayed focused on creating content that’s genuinely useful. The most rewarding moments are hearing from women who tell us, “I tried that tip—it saved me so much time!” Those are the stories that keep us motivated.
Thanks – so what else should our readers know about Secrets of Superwomen?
Secrets of Superwomen is built on a simple belief: every woman has a “superpower” worth sharing.
We curate practical, crowd-sourced tips from real women—not influencers—to help make everyday life easier. Whether it’s travel hacks, parenting shortcuts, organization ideas, recipes, productivity tools, or wellness tips, our goal is to share the kinds of ideas you’d normally hear over coffee with a friend.
What makes us different is that our community is the expert. We believe the best advice often comes from women who have lived it, tested it, and are excited to pass it along.
Our mission is to help women work smarter, stress less, and create more time for the people and experiences they love.
Is there anything else you’d like to share with our readers?
We hope Secrets of Superwomen reminds women that they don’t have to do everything alone. Some of life’s best ideas are meant to be shared, and when one woman shares a simple tip, it has the power to help thousands of others.
That’s the community we’re building—one practical tip at a time.
We also speak at conferences, companies, networking events, and community groups, sharing practical, time-saving tips and the story behind Secrets of Superwomen. If you are interested in having us speak at your event let us know!
Pricing:
- Available upon request for speaking requests.
Contact Info:
- Website: https://secretsofsuperwomen.com
- Instagram: @secretsofsuperwomen
- Facebook: Secrets of Superwomen



